Brevo review
Billed by emails sent, not list size — the cheapest way to store a huge list.
The verdict
Brevo breaks the per-contact model: contacts are unlimited and you pay for emails sent. If you store a large list but mail it infrequently, it is dramatically cheaper than everyone else — about $49/mo at our 10K list / ~4-sends benchmark. Deliverability and the editor are solid; it is less suited to high-frequency senders, where volume pricing eventually catches up.
Visit Brevo →Real cost at scale
What Brevo actually costs as your list grows:
| List size | 1K | 5K | 10K | 25K | 50K |
|---|---|---|---|---|---|
| Real monthly cost | $18 | $29 | $49 | $79 | $129 |
Pros
- Unlimited contacts (you pay per send)
- Cheapest for big, low-frequency lists
- Transactional email & SMS included
- Solid automation
Cons
- Costs climb with send volume
- Daily send caps on lower tiers
- UI less polished than MailerLite
Best for
Large, low-frequency lists; teams that want marketing, transactional email and SMS in one place.
Compare the real cost
See Brevo side by side with five rivals at every list size.
Affiliate disclosure: we may earn a commission if you sign up via our links — it never changes our score or the prices shown. Prices verified June 2026.