MailerLite review
The best value in email marketing — low real cost, clean UX, strong deliverability.
The verdict
MailerLite wins on the factor that matters most as you grow: value at scale. At 10,000 subscribers it runs about $73/mo, roughly half of Mailchimp, while still delivering reliable inboxing, a genuinely useful free plan and automations that punch above their price. Unless you need ActiveCampaign-grade logic or Kit’s creator tooling, it is the default pick.
Visit MailerLite →Real cost at scale
What MailerLite actually costs as your list grows:
| List size | 1K | 5K | 10K | 25K | 50K |
|---|---|---|---|---|---|
| Real monthly cost | $15 | $39 | $73 | $139 | $245 |
Pros
- Lowest real cost at every tier we tested
- Generous free plan (to 1,000 subscribers)
- Clean, fast drag-and-drop editor
- Strong deliverability
Cons
- Automation less deep than ActiveCampaign
- Limited native CRM
- Phone support only on higher tiers
Best for
Small businesses, bootstrappers and anyone watching the bill as their list grows.
Compare the real cost
See MailerLite side by side with five rivals at every list size.
Affiliate disclosure: we may earn a commission if you sign up via our links — it never changes our score or the prices shown. Prices verified June 2026.